Cupcakes, anyone? Cupcakes?

I love it when I get to make these exciting announcements!

Our third book for children, Casey and Callie Cupcake, is being released worldwide on March 15th! Everyone can and should purchase it through on this date— if enough of you help us out, the book will climb the rankings and hit some #1 spots!

Casey and Callie Cupcake is a Frosted Fable About Being Fantastic Just the Way You Are… teaching kids to look on the inside of themselves and their friends.

Here is the cover of the book:

Casey Callie Cover

This project has been so exciting from the get-go. First, we announced it back in November with a pre-sale opportunity that allowed kids to have their names in the book. Also, we used the characters to teach children about elections— they were able to visit our website at on November 6th and “vote” for either Casey or Callie (Casey was the big winner).

Something new is also happening with this release: we’ve switched gears to work with a brand new illustrator! Ronaldo Florendo is a very talented guy from the Philippines! His illustrations are colorful, dramatic and kids will love them. Also, working with someone on the other side of the world presents us with an opportunity to discuss this with children during school visits. There is talent all over the world! Here is one of the pages from the book:

Page 6

Finally, perhaps the most exciting part of this project: We’ve teamed up with a real-life gourmet cupcake shop— one of the best in the country! Cake in a Cup, featuring the owners Lori Jacobs and Dana Iliev, won an episode of Food Network’s Cupcake Wars and have been on a hot streak ever since!

The book is actually set in their shop! And— get this— Lori and Dana are even brought to life in illustrations, along with lots of their delicious cupcake flavors!

Here is the illustration that opens the book:

Page 1Joe and I are beside ourselves with excitement… and we hope you join us! Please visit to receive updates on the book. Last year, you helped me realize a Bucket List item by launching Pete the Popcorn to the top of three Amazon charts. I’d be humbled if you help me again… in just a few short weeks on March 15th!

Thanks for reading! And thanks for teaching your children how fantastic they really are…



Thanks for visiting this blog! As you see, it is not supported by advertising. If you would like to personally support this blog and its authors, please visit Amazon to purchase our Children’s Book, Pete the Popcorn! Also, plan on joining our WORLDWIDE Book Bomb for our new release Casey and Callie Cupcake on March 15th! If enough readers purchase this book through Amazon on March 15th, we’ll hit #1! Also, we LOVE it when people LIKE us on Facebook. To learn more about our books, please visit 



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